2012 will be a year to confirm British iconic status. Monumental events such as the Queen’s Diamond Jubilee and hosting the 2012 Olympics are occasions to demonstrate our pride as a united nation.
In light of this, evitavonni’s new Spring/Summer 2012 range of luxurious fabrics is inspired by quintessential Britain: The Heritage Collection.
A unique appeal of the Heritage Collection is the individual titles of the collection: each fabric has been named after British iconic symbols, British landmarks or recognised British individuals: Buckingham, Hunter, Mayfair, Burlington and Windsor, to name a few.
The new range of luxury fabrics is an extension of the present collection; the tones and aura of the two collections blend together seamlessly. Throughout the collection, texture is the ostensive theme: the variety of materials used such as silk, wool, angora, alpaca and linen thread all heighten the beautiful finish and handle which is one of the key features of the range.
The collection’s palette is an abundance of soft, delicate shades with hues of aged-silver, stone-grey and smoky beige. Included in the collection is an enchanting ikat pattern; a first for evitavonni, this bold pattern adds an unusual charm to the collection. With elegant finishes, fascinating prints and a diverse use of textures and handlings, the new collection enhances the present collection whilst maintaining evitavonni’s prominent reputation for elegant, luxurious designs.
Kate Williams, Design Director:
“We have made a conscious effort to support British manufacturing. In 2011 we launched our Astaire collection which features 100% wool in herringbone, stripes and check designs. We worked closely with a Sussex- based mill, which has been weaving cloth for the fashion industry since 1772. Subsequently, around 95% of the Heritage Collection 2012 has been woven in the North of England. The collection comprises a diverse assortment of interesting textures and patterns combined with a delicate palette of light tones”.
The collection launched exclusively at London Design Week at the Design Centre Chelsea Harbour in March 2012.
For more information and high res images please contact:
press@evitavonni.co.uk or visit www.evitavonnilondon.com
Chelsea Harbour Showroom:
Design Centre Chelsea Harbour
2nd Floor, South Dome
London
SW10 0XF
Flagship Store:
2-3 The Borough
Farham
Surrey
GU9 7NA